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The first stage: the stage of foreign brands (1980-1994)
At this stage, the self-adhesive labeling machine is mainly imported from abroad, or the foreign labeling equipment is improved. The foreign labeling machine is expensive, because the domestic labeling machine can be produced by several manufacturers at the time, and it is still simple. Two label labeling machines are attached, and there is a need to improve both machine performance and maturity stability. However, at this stage, although a small number of labeling machine manufacturers are developing in China, buyers in the market still choose foreign labeling machine brands.
The second stage: the development of domestic and foreign brands of labeling machines (1995 to 2001).
After years of high-priced foreign brands leading the market, domestic labeling machine manufacturers have finally achieved technological breakthroughs, and developed rapidly, stimulating the development of domestic labeling machines, and domestic labeling machine manufacturers have sprung up.
The development of this stage is not only reflected in the increase of labeling manufacturers, but also in the increase of labeling output and speed, from 24,000 bottles / hour to 33,000 bottles / hour; in addition, the function of the labeling machine is improved from the label ( The neck and the body mark are raised to the four labels, that is, the head, the neck, the body and the back label can be attached at the same time.
At this stage, the domestic and international labeling machines have been developed together. Domestic equipment can meet the normal labeling production, and in terms of price, the price of foreign labeling equipment is still high. Domestic labeling machines are beginning to erode the market occupied by foreign brands and obtain Good results.
The third stage: domestic brands dominate, foreign brands delisted. (2002-present).
At this stage, the domestic labeling machine has been developing in competition with foreign brands and has made a qualitative leap in technology.
Representative event: In September 2002, Chinese sticker labeling machine manufacturer independently developed a high-speed rotary labeling machine with 40-8-8 (capacity of 50,000 bottles/hour), which was in Beijing 2002 International Beer and Beverage Manufacturing. The last appearance of the Technology and Equipment Exhibition immediately caused a sensation in the industry. It shows that China's labeling machine has its own property rights in terms of high-speed performance.
In 2003, Chinese sticker labeling machine supplier's 40-8-8 high-speed rotary labeling machine won 4 national utility model patents. The project won the second prize of the 2005 Guangdong Science and Technology Progress Award. It is listed as “2005 National Key New Product Plan”. This is a major event in China's labeling machine manufacturing industry and is the country's approval of China's labeling machine manufacturing industry.
Not only this sticker label machine maker company, but also the pride of all peers and even the beer world. Because it marks the long-term monopolization of domestic beer high-speed production lines by foreign labeling machines, the era of high-priced labeling machines is no longer the price!
In view of this situation, foreign labeling machine brands are not profitable, and it is difficult to compete with domestic labeling equipment in price. In 2002, foreign labeling machines began to withdraw from the Chinese market. Domestic labeling machine brands are in the domestic market. Finally, it established a hegemonic position.
